Surfing
hintmag.com, I come across the brains behind one of their multimedia fashion features (i'm a huge fan of them)... the design agency is called '
Anti Design' and does not limit itself to just as the name would suggest.
ANTI SWEDEN, featured in
superfuture and
hintmag shop, focus on its staple black (unisex) skinny jean as its core selling piece, launching earlier this year with the limited edition anti sweden 666 jean.
The branding is beautifully executed with illustration from
Justin Bartlett marking every piece of the campaign jigsaw.. from the double spread ads to the inner pocket design of the jeans. Being born out of a fashion marketing degree - i am thoroughly intrigued and very geekly excited by what I see:
All campaign work designed by Anti. Photography by: Alex Freund. Illustrations by Justin Bartlett.
All campaign work designed by Anti. Photography by: Alex Freund. Illustrations by Justin Bartlett.
1 comment:
Dark sexy and brilliant, finally someone is kicking back to the swedes!
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