Thoughts of a young fashion professional, getting lost in all the things beautiful.
Tuesday, 23 November 2010
Welcome to the Market(place, a la ASOS).
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| 'The Godfather' by Louise Dungate; £250 |
Buzzings of 'ASOS Marketplace' drifted around the ASOS towers air as I left for maternityleave at the beginning of 2010. And now, 9 months later - it has launched with a handful of 'emerging designers', 'independent designers', 'multi-brand boutiques' and vintage boutiques.
I love the fact that it is an absolute 'must-do' that all shots are taken as a street-style-esque shot and not on hangers/mannequins/in studio .. so you get the impression you're literally buying off street style blogs (like you absolutely wish you could when browsing FACEHUNTER, Fashion Toast, Sartorialist... etc) You get the feeling that you really have stumbled across something original, one-off and new ... it's a very simple idea but think it works. Who wants to buy off studio pics these days? So last decade.
Despite the somewhat small offering of boutiques and designers... I think it's a promising start and the concept is an excellent platform for the emerging designers that might not have the footing to launch their own label webshop or who may want to test the waters or just want to get spotted!... I am sure that many many will make a name for themselves through this platform. Guaranteed.
Another thing I love about it, is that BROWNS Focus, who needs no introduction, have put themselves as one of the first multi-brand boutiques to feature on the new marketplace platform. I'm sure many named and reputable boutiques will follow in their footsteps. And also, Mark Fast has placed his diffusion line Faster in the depths of marketplace. Brave, but good choice.
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| Faster by Mark Fast |
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| Giles & Brother multi chain bracelet; £140 |
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| Alexander Wang 'Constance' ankle boot; £590 |
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| FUUDLUXE campaign image |
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| Shirt by Lost Faith and Revelry; £35 |
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| Vintage Carrera Hugo Boss Sunglasses; £150 |
Labels:
ASOS Marketplace,
asos.com,
browns focus,
emerging designers,
vintage
Sunday, 21 November 2010
fashion-forward maternity clothes? is it... possible??
Please fill this quick survey in if you've recently had a baby (approx. in the last 2 years) or currently pregnant
OR
forward this quick survey onto any of your female friends / family members that have recently had a baby (approx. in the last 2 years) or are currently pregnant.
It will be for the good of the world ;) promise.
Thanks so much! xx
www.surveymonkey.com/s/maternitywear
Pics courtesy of COSstores.com
OR
forward this quick survey onto any of your female friends / family members that have recently had a baby (approx. in the last 2 years) or are currently pregnant.
It will be for the good of the world ;) promise.
Thanks so much! xx
www.surveymonkey.com/s/maternitywear
Pics courtesy of COSstores.com
Thursday, 4 November 2010
Lanvin x H&M
I'm sat here on my bed, surrounded by tissues and lemsip plotting how I will get my hands on some Lanvin. I think this is the first time I have been genuinely excited by the build-up (well done marketing team) and by the collection of a H&M collaboration. Sonia Rykiel was ... meh.. whatever, not really my thing... Matthew Williamson... way too floaty and flowery for my wardrobe.. but Lanvin. Ah gosh. I think I have tweeted / FB - status'ed about it every week since the first whispers of it a few months back. I think everyone is actually quite sick of seeing me talk about it. Sooo, I thought I'd blog about it!! Ha!
The full collection has been revealed today on the H&M website, a day after the press day. It all looks totally lush and very very Michelle wearable.
The first two picks below are quite commercial but nonetheless very lovely styles.
I have set my alarm for the 23rd Novemeber. I will not however be queuing from 5am in the morning, as much as I probably should.... I am going to brave the internet and probably get very frustrated at the H&M server crashing under the pressure. 7am 23rd November - I'm ready.
Watch the fabulous Lanvin x H&M 'fashion show' here: http://www.youtube.com/watch?v=sdV4xpTiS1s&sns=fb
The full collection has been revealed today on the H&M website, a day after the press day. It all looks totally lush and very very Michelle wearable.
The first two picks below are quite commercial but nonetheless very lovely styles.
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| £99.99 |
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| £99.99 |
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| very gorgeous colour |
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| £69.99 - a piece I could've sworn I saw in his RTW collection. |
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| £99.99. This is the ONE. The sell-out piece. MINE mine mine... |
I have set my alarm for the 23rd Novemeber. I will not however be queuing from 5am in the morning, as much as I probably should.... I am going to brave the internet and probably get very frustrated at the H&M server crashing under the pressure. 7am 23rd November - I'm ready.
Watch the fabulous Lanvin x H&M 'fashion show' here: http://www.youtube.com/watch?v=sdV4xpTiS1s&sns=fb
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