one to watch: dirty elitist

I'm becoming increasingly addicted to twitter ... and finding it a useful source for both political and fashion news (and buzzing new companies). Dirty Elitist began following me and curiousity got the better of me.


Dirty Elitist appears to be a new company with the aim of rivalling the likes of pixiemarket.com and newhighmart.com .

It currently holds a very small mix of product but so far the product looks strong. (I haven't yet ordered from there so don't take my words as gospel!) Similarly to newhighmart.com the VM is mixed with some product only, some anonymous models and some editorial shoots... im undecided at the moment what works best or if i like that there is a mixture of presentation.. but i think i sway toward editorial presentation . I think it's important for customers to see product on the body (as a whole) with an aspirational image to make customers desire the product and to look like the model rather than anonymous models in questionably lit studios/rooms...

vs.

Anyway enough rambling.. i like these men's acid wash skinny jeans!